Intern - Product Marketing Winter 2027

Join a Challenger At EQ, we're remaking banking so every Canadian gets ahead, every day. Serving nearly 4 million Canadians from coast to coast, we offer a wide variety of financial services from banking and lending, to trust and credit union solutions.  We've been at this since 1970, challenging the conventions of traditional banking with smarter, faster, and more connected financial experiences. What's kept us moving?  The people behind it all: challengers who ask better questions, push back on old assumptions, and look for a better way forward. If you're driven to help reshape how banking works for Canadians and the businesses that power our economy, this could be your next big opportunity.  We can’t wait to get to know you!  Work Term: January - April 2027 The successful candidate will work within the portfolio management team of the customer risk department. During their time with the bank, they will collaborate with the team to build new process efficiencies and aid with optimizing and implementing new risk strategies that will drive business growth and achieve strategic objectives. The successful candidate will learn the fundamentals of credit card industry, gaining insight on the importance of the role that the customer risk department plays within the bank.  The Core Responsibilities of the Job: • Support the planning and execution of product marketing initiatives across credit cards and deposits, including acquisition, onboarding, engagement, usage, cross-sell, retention and customer communications. • Assist with campaign development from briefing through launch, including coordinating inputs, creative development, timelines, reviews, approvals and implementation. • Help develop and proofread customer-facing marketing materials across channels such as email, digital, in-app, website, paid media, partner channels and internal communications. • Coordinate with internal partners, including Product, Digital, Data and Analytics, Legal, Compliance, Finance and Operations, as well as external agency partners, to support timely and accurate delivery. • Conduct market, competitor and customer research and summarize findings to support product positioning, value propositions, campaign planning and optimization. • Assist with campaign tracking and reporting by gathering results, organizing data and identifying initial insights, trends and opportunities. • Support customer journey and test-and-learn initiatives intended to improve marketing effectiveness and the customer experience. • Help maintain project plans, marketing calendars, status updates, campaign documentation and approval records. • Assist with budget administration, including invoice coordination, expense tracking and reconciliation. • Prepare presentations, meeting materials and updates for Product Marketing leaders and cross-functional partners. • Provide general support across the Product Marketing team and take on additional assignments based on evolving business priorities. Let's Talk About You! • Currently enrolled in a post-secondary program in Marketing, Business, Commerce, Communications or a related field, with eligibility to participate in a co-op work term. • Proficiency with Microsoft Office, particularly PowerPoint, Excel, Word and Outlook. • Strong written and verbal communication skills, including careful proofreading and attention to detail. • Strong organization, time management and project coordination skills, with the ability to manage multiple assignments and deadlines. • Analytical and problem-solving skills, with an interest in using customer, market and performance information to support decisions. • Curiosity about marketing, customer behaviour, financial services and digital products. • Collaborative and comfortable working with different teams and stakeholders. • Proactive, adaptable and willing to learn in an environment where priorities may change. • Previous marketing, communications, project coordination or financial services experience is an asset but not required.